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Google

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Google

Category: Case Study

Subcategory: Business

Level: University

Pages: 1

Words: 275

Google
Name
Institutional Affiliation

Abstract
The paper outlines whether it was ethical for Google to poach for employees from its competitors a strategy which helped the company carry out a successful launch. Initially, Sergey Brin and Larry Page dropped out of their Ph.D. program in 1998 to help their friend pursue his objective of establishing Google enterprise. While working at the company, they discovered a marketing strategy that would help the firm revolutionalize its operations. Additionally, the study finds that Google was acting ethically since it is the responsibility of a company to ensure their workforce remain faithful. Currently, the accomplishments of Google strategies are evident, and it is, therefore, critical to note that the company took the right decisions. Due to the gradual growth in various industries, poaching might continue as employees seek better opportunities while employers look for better talents. Google offered its employees stock option which would help remain faithful to the firm.
Keywords: ethical, Google, accomplishments, strategies.

Google
Sergey Brin and Larry Page drooped out of their Ph.D. in 1998 to help their friend pursue his objectives of establishing Google enterprise. While working at the firm, they discovered a marketing strategy that would help the company revolutionalize its operations (Hartley, 2011) which helped Google make a long way since 1998 during inception. Google gave its employees stock options whic…

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