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Situation Assessment and Analysis
Strengths Weaknesses
• Stable cash flow.
• Stable dealer community.
• High-level consumer satisfaction level.
• High returns for capital expenditure.
• Activities automation.
• Consistency in the quality of work.
• High products demand (Valentin 55).
• Established brand portfolio.
• Tactical market strategy.
• Objective market strategies.
• High customer loyalty.
• High margins in the company’s profits.
• The high rate of innovation and innovation processes.
• Good leadership.
• Refined consumer focus.
• The company is built on a strong basis. • Profitability ratio is not proportional to the net contribution.
• Inventory high as compared to that of competitors.
• The attrition rate of the workforce is extremely high.
• Low investment and input in research.
• Lack of input on advanced technology.
• Poor relationships with other companies.
• Gaps exist in the products and services.
• High competition from other companies due to the current rate of business establishment.
• The company relies on a few products (Valentin 55).
Opportunities Threats
• Decreased transportation costs brought about by new technology.
• A high attraction of new customers because of new technology.
• An extremely low rate of inflation.
•…
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