Use of Machine Learning in Advertising Campaign Student’s Name Institution Affiliation Abstract Advertising of products remains the critical approach adopted by marketers in sensitizing the targeted market on the respective product or service that they sell to the customers. It is ideal to measure and determine the efficiency of advertising mechanisms utilized by the individual business. In the current world of marketing, for instance, the use of social network has remained the primary advertising approach being used. The successfulness of an advertising campaign depends on the eloquent use of the generated data which describes the market trends of the respective business typically. In...
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