MacDonald’s is a first food chain which started its operations in the year 1940 by Maurice and Richard McDonald in the USA. The business was first started as a hamburger stand but later resorted to selling chicken products, cheeseburgers, breakfast items, French fries, desserts, soft drinks, wraps, and milkshakes. In response to consumer preferences over their unhealthy products, they have started selling fish, salads, and fruits. With the joining of Kroc Ray as a franchise agent, the business was wholly bought and continued with its operations from their Illinois headquarter. The company is known to be the largest restaurant chain across the globe, and it currently serves more than 70 million customers on a daily basis. Their operations were situated in more than 110 countries worldwide as of 2016, with approximately 40,000 outlets. Their main revenues come from franchisees fees, rent, and royalties, coupled with their sales from their different restaurants across the globe. Being the second largest private employer, they currently have more than 2 million workers who work from their operated stores and franchisees.
McDonald’s operates in the foodservice industry, and are known to have the best procurement and purchasing process when compared to their competitors. This is the main reason for their growth from a hamburger stand to a worldwide foodservice corporation that operates in more …
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