Marketing

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performance brand placebos

Student’s Name Instructor’s Name Course Number Date Performance brand placebos a). Objectives This article aims at attaining a number of objectives in the field of business performance. For instance, it aims at finding out the influence of consumption on the systematic performance of the branded products in regard to the brand performance effects. Furthermore, the article aims at finding out the consumer attributes obtained from consumption of given products through the use of psychological mechanisms. b). Methodology performance brand placebos During this research, various psychological methods were used to determine the performance brand placebos more especially the consumer...

Someone to Watch Over Me: The Integration of Privacy and Corporate Social Responsibility

Student’s Name Instructor’s Name Course Number Date Someone to Watch Over Me: The Integration of Privacy and Corporate Social Responsibility a). Objectives This article has several objectives regarding the relationships within different organizations. For instance, it aims at finding out the relationships of the firms involving their key stakeholders and how privacy concerns are increasingly threatening these relationships. More so, the article aims at giving the initiatives of the corporate social responsibility of the firm and their roles in enhancing and strengthening the relationships and thus, creating the overall framework that can be used in the assessment of the issues that are...

Keeping Consumers in the Red: Hedonic Debt Prioritization Within Multiple Debt Accounts

Student’s Name Instructor’s Name Course Number Date Keeping Consumers in the Red: Hedonic Debt Prioritization Within Multiple Debt Accounts Objectives The main objectives of the article are to find out the various psychological ways that can be used in maintaining the consumers loyal to the while handling the multiple debt accounts. Another objective is to help the debtors to pay down their small balances at a lower interest rate than overcharging them which can scare them off. Methodology This methodology involved in this research involved the use of psychological measures to determine consumer behavior regarding maintaining their debts and keeping around the organization’s...

Celebrity endorsement

Student Name Course Professor Institution Celebrity Endorsement Over the recent past, the world has witnessed a growing aspect of celebrity endorsement, where famous people get used for advertising various products. However, the results of the same have been differing. Whereas some of the approvals have produced positive results, some of them have failed terribly, calling for various researches concerning the same. This essay aims to explore three elements that have been found to have a significant impact, i.e., expertness, trustworthiness, and likability. The article also describes one of the most useful features, in increasing sales in a given organization. In a broader perspective,...

Nike’s Pricing Strategy

Name Professor Course Date Nike’s Pricing Strategy Pricing strategy should take a wide range of aspects into perspective. For instance, the input costs, trade margins, competitor actions, market conditions and ability to pay (Nagle and Georg 22). Nike’s pricing strategy for Lebron X basketball shoes is a smart strategy as it has taken several aspects into consideration. The shoe could be regarded as a luxury product just like any other good meant for the high-income earners. The built-in electronics are the major aspects that are considered unique when compared to the earlier versions of the shoe. This strategy could not only market the Lebron X shoes but could create an illusion among...

Brand

Author’s Name Professor Course Due Date Nonwoven Fabrics Products As a brand manager in the textile industry, I would prefer initiating the production of Nonwoven Fabrics products. The nonwoven products and markets will reach women and the toddlers since it will entail the production of baby wipes and diapers. The brand positioning of nonwoven fabric products like diapers and wet wipes can be attributed to the fact that they will be washable and reused in the future. This is ideal since most mothers will have to save money from purchasing new diapers. The brand positioning will make it survive best in the competitive textile market since most of the competitors do make diapers that cannot be...

Brands

Student’s Name Tutor’s Name Course Date Nike Brand Nike is a lifestyle brand whose image focuses on promoting athleticism, power, and fitness to the universe. As the manager of the brand, I have a significant role to play in promoting the growth of our brand by creating a positive image for our customers. My primary function is carrying out research, giving aid in designing retail packaging, maintaining contact with distributors, and working very closely with advertising agents to popularize the brand. The marketing strategy of our brand does not only constitute the sale of athlete costumes and shoes but also focuses on making our customers identify with us, with our products. One...

FEMA IS-393

FEMA IS-393 Name Institutional Affiliation FEMA IS-393 Ways to Gain Community Support in Mitigating Major Vulnerabilities In the years to come, it is expected that there will be an increase in the intensity and frequency of natural disasters and hazards. This is especially because the rate of environmental degradation has been on the rise. It is therefore important for the community to be prepared and to develop effective mitigation strategies. There are some ways through which one can gain community support in mitigating major vulnerabilities. First, ensuring that the community gets access to sufficient and quality education would be an important strategy. Education will go along with...

Jonathan Swift

Name Course Professor Date World Cultures II When faced with impoverishing conditions, it is surprising what people would do to in order to solve the problem at hand. The solutions proposed by the author of this piece are rather unconventional and would be perceived as downright immoral in the eyes of other people. Yet he does not find fault in his solution. Quite the contrary, he finds his solutions to be of sound mind and reasoning and does not put any criticism to his opinion. The following is an analysis of Jonathan Swift's solution to the impoverishing situation in the early 18th century. The setting of the author’s views and recommendations is in Ireland in the period of 1729....