Management

Student’s Name Professor’s Name Course Title Date Reflective Questions I found a score of 85 on emotional intelligence surprising. It was impressive to learn that I have impeccable control over emotions, development of the interpersonal relationship, and the potential to express feelings. The self and social consciousness should foster my leadership skills. A sound cognitive status and a low locus of control differed with my expectations. I expected I had limited control over the outcomes of events associated with my life considering I am a college student who is still learning. Additionally, I have found myself blaming others for misfortunes such as poor grades, which should have...

Author Tutor Course Date Integrated Marketing Communications (IMC) There are various steps that marketers must follow to conduct a successful IMC campaign. The first one entails having a clear understanding of the target audience; this is necessary as it helps in deciding the most appropriate platform to use to reach as many potential customers as possible. When selecting the communication channel which is the next step, it is important to note that choosing the right channel is more effective than using all the available platforms at the same time, advertising is expensive and might affect profits. The next step is ensuring that the product or service has a consistent look which goes beyond...

Name Instructor Course Date 7 Case Study Finding a Balance between Peak and Off Peak Days Every business has a varying number of sales done per a given period. During peak days, the demands may even exceed the available supply. However, during some days, there is very little demand as compared to what the company is capable of providing. Hotel chains are among the facilities that have high fluctuations between peak and off-peak days. Without a right balance between the two seasons, high losses could be accrued due to wastage of resources, or business opportunities could be missed. The first step towards managing the fluctuations is by understanding the constraints on an organization's...

Name Tutor Course Date 7 Internet Article The article talks about Chipotle which is a fast-food business chain that intends to use technology to boost its sales. The business has a loyalty program similar to that of Starbucks called Chipotle Rewards which is now available in three test markets, Arizona, Kansas, and Phoenix but which will be launched officially in 2019 (Taylor 1). The loyalty program awards ten points for each dollar a customer spends, and once one attains 1250 points, they can cash them for a free entrée. Chipotle has been struggling to build its sales to the levels it had three years ago before its E. coli outbreak. Therefore, this program represents a tremendous effort by...

center23001784359410012100center700005440680IPMF Pty Ltd 9410010000IPMF Pty Ltd center3000023317209410036300 PMGT1852 – Group Assignment Tutor: Tutorial Day: Tutorial Time: Group Number/Name: Student ID 480379872 480034306 470039566 480435282 440394279 Table of Contents TOC o "1-3" h z u PAGEREF _Toc525919982 h 1Project Plan PAGEREF _Toc525919983 h 34.1 Project background and Description PAGEREF _Toc525919984 h 34.1.1 The Purpose of the Project PAGEREF _Toc525919985 h 34.1.2 Project Objectives PAGEREF _Toc525919986 h 3Secondary objectives PAGEREF _Toc525919987 h 34.1..3 Project Stakeholders PAGEREF _Toc525919988 h 44.1.4 Management PAGEREF _Toc525919989 h 44.1.5 Project...

Student’s NameProfessor’s NameCourseDate Customer Participation Across Different Services In low-level customer participation services, the services are usually standardized and are provided regardless of the individual purchases are the only input required of the customer (Hubbert n. pag). An example of this service is the towing service in which a customer is not required to do anything engaging. The only thing required of a towing customer is payment for the service provided and their presence during the service to ensure that everything is done well and that their car is handled with care to avoid any further damages. Services that require moderate levels of customer participation need...

Author's Surname Professor's Name Date Google Chrome Change in Login Requirements Article Summary The article posted on Business Insider website on 24th September 2018 discusses the changes in Google chrome login requirements and its privacy implications. Conferring to the report, the changes in the web browser logged people into Google without the users' consent which directly violated people's privacy since logging into Google submitted the users' browsing history to Google servers. In defense of the company managers, according to the article the managers claim that users are offered a synchronize option before signing into Google on chrome browser. The writer also claims that Google...

Student’s name Tutor Course Date Walmart Walmart is an American multinational retail enterprise and ranks as the second largest employer across the globe. It has three different retail store formats. They include; discount stores holding inventories of overall merchandise and groceries. Secondly, there are supercenters which are a fully serviced supermarket having food outlets, gasoline distributions. Lastly, it has a neighbourhood market which sells groceries (Jindal, Pranav, et al. 16). It was created to fill that gap that exists between the supercenters and discount stores. When it comes to segmentation strategy, Walmart uses both psychographic and demographic segmentation strategies....

Student’s Name Professor’s Name Course DateQuestion 1 Physical evidence is an essential aspect of any business that shapes a consumer’s experience in general. According to Wilson et al. when designed appropriately, physical evidence influences the customer’s perception on the quality of the services offered and boosts the consumer’s relationship and loyalty to the company by building an emotional connection between the customer and the firm (1). Question 2 The significant difference in the types of servicescapes is predicated upon the nature of the customer-company interaction. There are physical and virtual servicescapes. Physical servicescapes may be lean. These are used in...