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Creativity and Energy Make Berlin

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Creativity and Energy Make Berlin

Introduction
Berlin City has more to its accolades than the German capital city. According to the research studies carried out by Berlin Investment Bank and IFO, Berlin is poised for greatness through the multiplication of its energy and creativity. In the city, employment is rising after getting a boost from the expanding service sector. The fashion industry, receiving support from tourism and information technology services has brightened up the prospects of Berlin’s businesses.
Contemporary Rise of Berlin
Berlin provides the all-important start-up center for small and medium businesses more than any other city across Europe. The incubation explains the reason it hosts the highest number of such businesses. The rate of new businesses being started in Berlin is 2.8 times that of Munich, thus the phrase, “Berlin Builds Businesses”. Funding for startup businesses is most viable in Berlin with venture capitalists investing up to 133 million euros in 2012, the highest in the region, developing small businesses CITATION Puc15 l 1033 (Puchta, 2015). Little wonder, it has a new internet-based company formed in the city every 20 hours. Fashion and creative arts are special industries that have found home in Berlin. Berlin city boasts of a rich native German culture, compounded by the dynamic cultures of immigrants. It has earned the status of a Show-Hub for German Fashion, and so runs a series of trade fairs and fashion shows. It has a high …

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